Electronics Cooling Business Bulletin Volume 6 | January 2012 In a recent article entitled “Who is Managing Your Brand Image?” my colleague, Graham Kilshaw, explained how customer behavior has effected a significant shift in marketing, from direct response advertising to brand advertising. As customers gather on social sites where they share opinions and, in turn, are … [Read more...]
Archives for 2012
Bridging the Simulation Supply Chain; NXP Semiconductors, a Case in Point
By far and away the most common enquiry by someone using FloTHERM, especially at the start of their adoption, is “How do I model my components?”. This is hardly surprising as the mainstay of electronics thermal management is the control of operating component temperatures (junction and/or case). A virtual prototyping design by simulation approach requires models of components … [Read more...]
Bottlenecks and Interface Materials; Part 1 – Great Thermal Bedfellows
Probably due to the beer fridge, I now seem to be becoming the repository of broken electronic products with an expectation that the cause of their demise can be identified, retrospectively, using thermal simulation. This week my good colleague John Parry dumped a rather poorly DVD player on my desk with a ‘go on then’ look. There’s nothing quite like the … [Read more...]
Mersen Acquires Laminated Busbar Company
Mersen has completed the acquisition of Eldre as part of Mersen’s strategy to support its partners in the development of the power electronic application market with the critical components that improve system reliability and safety. Mersen’s expanded product offering combines product expertise in laminated busbar, cooling, and semiconductor fuses with application knowledge to … [Read more...]
Coolers Utilize Aerospace Fluid-Bearing Technology
Inspired by expertise from the Aerospace Industry, Jaro's new MR-16 LED coolers optimize longevity and temperature with a highly-efficient fluid-bearing structure. At speeds of up to 4200RPM±15%, these very quiet DC coolers provide a chilly, yet quiet air-flow of 1.850CFM (min.: 1.573 CFM). Specifically designed for LED cooling applications, these coolers are sized at 30mm … [Read more...]
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